Business Marketing by Frobert Dwyer
An introduction to the concepts of marketing to businesses. Written from a learning organization perspective, it stresses the importance of building relationships with customers, and material from all business disciplines is integrated throughout to enable students to practice business marketing.| SKU | Nicht verfügbar |
| ISBN 13 | 9780071162005 |
| ISBN 10 | 0071162003 |
| Title | Business Marketing |
| Author | F Robert Dwyer |
| Condition | Nicht verfügbar |
| Binding type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 1999-12-01 |
| Number of pages | 704 |
| Cover note | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Note | Nicht verfügbar |