The Mind of the Strategist
The Mind of the Strategist
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The Mind of the Strategist by Kenichi Ohmae
A Masterful Analysis of Company, Customer, and Competition
Kenichi Ohmae-voted by The Economist as one of the world's top five management gurus-changed the landscape of management strategy in The Mind of the Strategist. In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them.
Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions.
In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith.-Journal of Marketing
A fascinating window into the mind of one of Japan's premier strategists.full of ideas about how to improve strategic thinking.-Michael E. Porter, Graduate School of Business Administration, Harvard University
| SKU | Nicht verfügbar |
| ISBN 13 | 9780070475953 |
| ISBN 10 | 0070475954 |
| Titel | The Mind of the Strategist |
| Autor | Kenichi Ohmae |
| Buchzustand | Nicht verfügbar |
| Bindungsart | Hardback |
| Verlag | McGraw-Hill Education - Europe |
| Erscheinungsjahr | 2009-09-29 |
| Seitenanzahl | 320 |
| Hinweis auf dem Einband | Die Abbildung des Buches dient nur Illustrationszwecken, die tatsächliche Bindung, das Cover und die Auflage können sich davon unterscheiden. |
| Hinweis | Nicht verfügbar |