Built to Last by James Collins
This volume reveals the findings of the authors' five-year research project into 18 long-lasting companies. Each of the companies have an average age of 100 years and have outperformed the stock market by a factor of 15 since 1926, and are studied in direct comparison with one of their main competitors. The text examines the companies from their beginning until the present day: as start-ups, medium-sized companies and large corporations. The outcome of this investigation was that many traditional beliefs and concepts were shattered, principally the myth that the success of a company depends on the leadership of people with rare and mysterious qualities that cannot be learned by others.| SKU | Unavailable |
| ISBN 13 | 9780712661546 |
| ISBN 10 | 0712661549 |
| Title | Built to Last |
| Author | James Collins |
| Condition | Unavailable |
| Binding type | Hardback |
| Publisher | Cornerstone |
| Year published | 1995-03-16 |
| Number of pages | 336 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |