Strategic Synergy by Andrew Campbell

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Strategic Synergy by Andrew Campbell

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Summary

This is the second edition of a collection of readings on synergy. Fully updated with readings, an introduction, and editorial comment throughout, the book assembles the writings of the management thinkers on corporate strategy, including Ansoff, Moss Kanter and Porter.

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Strategic Synergy by Andrew Campbell

This is the second edition of a collection of readings on synergy. Fully updated with readings, an introduction, and editorial comment throughout, the book assembles the writings of the management thinkers on corporate strategy, including Ansoff, Moss Kanter and Porter. It presents their views on how companies create synergy through building and sharing capabilities.

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SKU Unavailable
ISBN 13 9781861522221
ISBN 10 1861522223
Title Strategic Synergy
Author Andrew Campbell
Condition Unavailable
Binding Type Paperback
Publisher Cengage Learning EMEA
Year published 1998-06-18
Number of pages 224
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable