Consumers by Eric Arnould
"Consumers, 2nd Edition" presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised "Consumers" as the most current text in the field in the areas of technology and research, and it contains illustrative examples.| SKU | Non disponible |
| ISBN 13 | 9780071214261 |
| ISBN 10 | 0071214267 |
| Title | Consumers |
| Author | Eric Arnould |
| Condition | Non disponible |
| Binding type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2003-04-01 |
| Number of pages | 768 |
| Cover note | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |