Fundamentals of Logistics by Douglas M Lambert

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Fundamentals of Logistics by Douglas M Lambert

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Summary

Approaching logistics from a marketing perspective, this text integrates the area of marketing, accounting, finance, and manufacturing.

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Fundamentals of Logistics by Douglas M Lambert

"Fundamentals of Logistics Management" provides a unique opportunity to leverage high profile, quality authorship into a market segment that has had little prior access to it. This text approaches logistics from a marketing perspective, which is unique to its competitors. It also integrates the area of marketing, accounting, finance, and manufacturing within the text.
SKU Non disponible
ISBN 13 9780071157520
ISBN 10 0071157522
Title Fundamentals of Logistics
Author Douglas M Lambert
Condition Non disponible
Binding type Paperback
Publisher McGraw-Hill Education - Europe
Year published 1998-06-01
Number of pages 626
Cover note La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible