Innovation and Entrepreneurship by Peter Drucker

Innovation and Entrepreneurship by Peter Drucker

How can management be developed to create the greatest wealth for society as a whole? This is the question Peter Drucker sets out to answer in Innovation and Entrepreneurship. A brilliant, mould-breaking attack on management orthodoxy it is one of Drucker’s most important books, offering an excellent overview of some of his main ideas. He argues that what defines an entrepreneur is their attitude to change: ‘the entrepreneur always searches for change, responds to it and exploits it as an opportunity’. To exploit change, according to Drucker, is to innovate. Stressing the importance of low-tech entrepreneurship, the challenge of balancing technological possibilities with limited resources, and the organisation as a learning organism, he concludes with a vision of an entrepreneurial society where individuals increasingly take responsibility for their own learning and careers. With a new foreword by Joseph Maciariello

'Drucker now adds Innovation and Entrepreneurship to the remarkable series of books about management that he has been writing since 1939Any book by Drucker is rewarding, and it is impossible to read the man without learning a lot'.
Fortune

Peter F. Drucker (1909-2005) was one of the most famous management theorists, educators and writers of the twentieth century. His many influential books have shaped the form of the modern business corporation and continue to be studied by students of management and business professionals throughout the world.

SKU	Non disponible
ISBN 13	9781138019195
ISBN 10	1138019194
Title	Innovation and Entrepreneurship
Author	Peter Drucker
Series	Routledge Classics
Condition	Non disponible
Binding type	Paperback
Publisher	Taylor & Francis Ltd
Year published	2014-09-09
Number of pages	368
Cover note	La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note	Non disponible