The Mind Of The Strategist: The Art of Japanese Business
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The Mind Of The Strategist: The Art of Japanese Business by Kenichi Ohmae
A Masterful Analysis of Company, Customer, and Competition Kenichi Ohmae - voted by The Economist as "one of the world's top five management gurus" - changed the landscape of management strategy in "The Mind of the Strategist". In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them. Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions. "In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith." -"Journal of Marketing". "A fascinating window into the mind of one of Japan's premier strategists...full of ideas about how to improve strategic thinking."- Michael E. Porter, Graduate School of Business Administration, Harvard University
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| SKU | Non disponible |
| ISBN 13 | 9780070479043 |
| ISBN 10 | 0070479046 |
| Title | The Mind Of The Strategist: The Art of Japanese Business |
| Author | Kenichi Ohmae |
| Condition | Non disponible |
| Binding type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 1991-08-31 |
| Number of pages | 304 |
| Cover note | La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier. |
| Note | Non disponible |