Sales Management by Robert Calvin

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Sales Management by Robert Calvin

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Summary

Supplies the tools sales executives need to inspire their sales forces to increase productivity through improved customer service, equitable compensation plans, e-Commerce, sales force automation, and more. This book explains how to make heroes out of a sales force by understanding and taking advantage of both the micro and the macro of sales.

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Sales Management by Robert Calvin

A sales force is no better than its management - and "Sales Management" supplies the tools sales executives need to inspire their sales forces to increase productivity through improved customer service, equitable compensation plans, e-Commerce, sales force automation, and more. It explains how to make heroes out of a sales force by understanding and taking advantage of both the micro and the macro of sales and sales management and determining the best methods for organizing, deploying, and motivating today's changing sales force.

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Robert J. Calvin (Chicago, IL) is president of Management Dimensions, a sales training and management firm, and adjunct professor at the University of Chicago Graduate School of Business.
SKU Non disponible
ISBN 13 9780071364348
ISBN 10 007136434X
Title Sales Management
Author Robert Calvin
Condition Non disponible
Binding type Hardback
Publisher McGraw-Hill Education - Europe
Year published 2001-01-16
Number of pages 251
Cover note La photo du livre est présentée à titre d'illustration uniquement. La reliure, la couverture ou l'édition réelle peuvent varier.
Note Non disponible
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