Content Licensing by Michael Upshall

Content Licensing by Michael Upshall

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Summary

Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it.

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Content Licensing by Michael Upshall

Content Licensing is a wide-ranging and comprehensive guide to providing content for dissemination electronically. It outlines a step-by-step introduction to the why, how, and frequently asked questions of digital content and how to license it. In addition, it examines the context in which licensing takes place. What makes the book unique is that it examines licensing from a range of perspectives.
"…highly recommended to those with an interest in content licensing—from content authors to content consumers and anyone in between" --Library Collections, Acquisitions, and Technical Services
Michael Upshall (www.consultmu.co.uk) runs a consultancy practice helping publishers and information owners with content licensing and electronic publishing in a wide range of sectors. His experience includes spells both with publishers and with IT companies creating tools for information dissemination. He is an associate consultant of Oxford Brookes University, a member of the British Computer Society (MBCS), and a chartered member of the Institute of Library and Information Professionals (MCLIP). For the UK Electronic Information Group (www.ukeig.org.uk) he edits their bimonthly journal Elucidate. He has over twenty years’ experience in publishing, including spells with Longman, Dorling Kindersley, TSO and Random House, before co-founding Helicon Publishing, creators of the UK’s first CD-ROM and first online encyclopedias, which was pioneering as one of the first digital resources in the humanities to be extensively available electronically.
SKU Unavailable
ISBN 13 9781843343332
ISBN 10 1843343339
Title Content Licensing
Author Michael Upshall
Series Chandos Information Professional Series
Condition Unavailable
Binding Type Paperback
Publisher Woodhead Publishing Ltd
Year published 2009-09-03
Number of pages 258
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable