Music 3.0 by Bobby Owsinski

Music 3.0 by Bobby Owsinski

Music 3.0: A Survival Guide for Making Music in the Internet Age is a completely updated edition of the original best seller, featuring the latest music business and social media concepts as well as brand-new interviews with a variety of the industry's top movers and shakers. The book not only takes a look at the music industry's evolution and how we got to Music 3.0, but provides the information that today's musician or music business executive needs to take advantage of the new music industry paradigm: What has changed? Who are the new players? Why are traditional record labels, television, and radio no longer factors in an artist's success? How do you market and distribute your music in this new world? How do you make money in this new music world? How do you develop your brand? How do you use Facebook, Twitter, and YouTube as marketing tools? What are the new technologies that are being introduced that will influence how we sell or market? All these questions are answered in the book. This edition also contains new low-cost high- and low-tech tips for marketing and promotion.

Bobby Owsinski (Los Angeles, CA) has become one of the best-selling authors in the music recording industry, with 13 books that are now staples in audio recording, music, and music business programs in colleges around the world. Bobby is also a producer of several music-oriented television shows and can frequently be seen as a moderator, panelist, or presenter at a variety of industry conferences.

SKU	Unavailable
ISBN 13	9781458402899
ISBN 10	1458402894
Title	Music 3.0
Author	Bobby Owsinski
Series	Music Pro Guides
Condition	Unavailable
Binding Type	Paperback
Publisher	Hal Leonard Corporation
Year published	2011-11-01
Number of pages	240
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note	Unavailable