Ogilvy on Advertising by David Ogilvy

Ogilvy on Advertising by David Ogilvy

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Summary

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.

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Ogilvy on Advertising by David Ogilvy

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote the bestselling book Ogilvy on Advertising. Sadly, he died in 1999.
SKU Unavailable
ISBN 13 9781853756153
ISBN 10 1853756156
Title Ogilvy on Advertising
Author David Ogilvy
Condition Unavailable
Binding Type Paperback
Publisher Headline Publishing Group
Year published 2007-03-01
Number of pages 224
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable