Ogilvy on Advertising
Ogilvy on Advertising
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Summary
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
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Ogilvy on Advertising by David Ogilvy
David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote the bestselling book Ogilvy on Advertising. Sadly, he died in 1999.
| SKU | Unavailable |
| ISBN 13 | 9781853756153 |
| ISBN 10 | 1853756156 |
| Title | Ogilvy on Advertising |
| Author | David Ogilvy |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Headline Publishing Group |
| Year published | 2007-03-01 |
| Number of pages | 224 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |