Understanding Marketing by Mark Davies
A user friendly approach to marketing for readers with little or no prior knowledge of the subject. The text provides a clear introduction to marketing. The personal feedback approach allows students to reinforce their learning and to build their confidence and ability in the subject. Instructor's Manual (0-13-490475-3).| SKU | Unavailable |
| ISBN 13 | 9780134904672 |
| ISBN 10 | 0134904672 |
| Title | Understanding Marketing |
| Author | Mark Davies |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pearson Education (US) |
| Year published | 1997-09-26 |
| Number of pages | 400 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |