Why Most Things Fail by Paul Ormerod

Why Most Things Fail by Paul Ormerod

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Summary

Focuses on why some businesses fail, and how to avoid it. This book looks at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed. It shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.

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Why Most Things Fail by Paul Ormerod

From the best-selling author of The Death of Economics and Butterfly Economics, a ground-breaking look at a truth all too seldom acknowledged: most commercial and public policy ventures will not succeed. Paul Ormerod draws upon recent advances in biology to help us understand the surprising consequences of the Iron Law of Failure. And he shows what strategies corporations, businesses and governments will need to adopt to stand a chance of prospering in a world where only one thing is certain.
"'Engrossing and entertaining.. A careful, comprehensible analysis of the limits of human rationality's ability to control the world.' Alasdair Palmer, Sunday Telegraph 'Gripping stuff.' Krishna Guha, Financial Times"
Paul Ormerod is the author of The Death of Economics, Butterfly Economics and Why Most Things Fail. He studied economics at Cambridge and his career has spanned the academic and practical business worlds, including working at the Economist and as a director of the Henley Centre for Forecasting. He is a Fellow of the British Academy of Social Science and has been awarded a DSchonoris causafor his contribution to economics by the University of Durham.
SKU Unavailable
ISBN 13 9780571220137
ISBN 10 0571220134
Title Why Most Things Fail
Author Paul Ormerod
Condition Unavailable
Binding Type Paperback
Publisher Faber & Faber
Year published 2006-04-06
Number of pages 272
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable