Consumers by Eric Arnould
"Consumers, 2nd Edition" presents a global, behavioural, eclectic and multi-disciplinary coverage of consumer behaviour. Reviewers praised "Consumers" as the most current text in the field in the areas of technology and research, and it contains illustrative examples.| SKU | Unavailable |
| ISBN 13 | 9780071214261 |
| ISBN 10 | 0071214267 |
| Title | Consumers |
| Author | Eric Arnould |
| Condition | Unavailable |
| Binding type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2003-04-01 |
| Number of pages | 768 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |