Emotion Marketing: The Hallmark Way of Winning Customers for Life by Scott Robinette

Regular price
Checking stock...
Regular price
Checking stock...
The feel-good place to buy books
  • Free UK delivery over £5
  • 20% off preloved books right now when you join +Plus
  • Buying preloved emits 46% less CO2 than new
  • Give your books a new home - sell them back to us!

Emotion Marketing: The Hallmark Way of Winning Customers for Life by Scott Robinette

Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing.
Scott Robinette (Kansas City, MO) is General Manager of Hallmark Business Expressions.
SKU Unavailable
ISBN 13 9780071364140
ISBN 10 0071364145
Title Emotion Marketing: The Hallmark Way of Winning Customers for Life
Author Scott Robinette
Condition Unavailable
Binding Type Hardback
Publisher McGraw-Hill Education - Europe
Year published 2001-01-16
Number of pages 247
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.