Endless Referrals by Bob Burg

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Endless Referrals by Bob Burg

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Summary

This is a guide to building lucrative contacts in business, containing tips on using the phone to "networking" on air-planes and at health clubs. It demonstrates how to change a contact into a sales opportunity using a simple system.

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Endless Referrals by Bob Burg

Once upon a time, "networking" meant shaking hands and passing out business cards. But in a sell-saturated world of junk faxes and telemarketing, virtually everyone - from sales reps to self-employed psychotherapists - needs a tested system for building lucrative contacts, one that sets them apart from the pack. "Endless Referrals" provides such a system. Developed by Bob Burg, this guide shares his carefully cultivated secrets on - Networking anywhere - how to make profitable contacts on aeroplanes, at health clubs - wherever chance meetings occur. Using the telephone - how to master an indispensable- but often intimidating instrument of communication, Remembering names and faces - how to greet an contact warmly and personally - simply by following six easy steps, Following up - how to make sure business-ready prospects never think of anyone else, Communicating one-on-one - how to recognize-and respond to a prospects innermost motives, feelings, and desires. Complete with case studies of star networkers, "Endless Referrals" shows readers how to network to advance their career - set up win-win cross-promotions - start their own formal networking association.

BOB BURG and JOHN DAVID MANN are the bestselling coauthors of The Go-Giver (embraced by hundreds of thousands of people around the world) and Go-Givers Sell More.

BURG is a highly sought-after conference speaker who teaches the principles at the core of The Go-Giver to audiences worldwide. A former top sales professional, he is also the author of Endless Referrals and Adversaries into Allies. He was named by the American Management Association as one of the Top 30 Most Influential Thought Leaders in Business for 2014.

MANN is an entrepreneur and award-winning coauthor whose titles include the New York Times bestsellers Flash Foresight and The Red Circle and the national bestsellers Among Heroes and The Slight Edge. His Take the Lead (with Betsy Myers) was named by Tom Peters and The Washington Post as Best Leadership Book of 2011.

SKU Unavailable
ISBN 13 9780070089426
ISBN 10 0070089426
Title Endless Referrals
Author Bob Burg
Condition Unavailable
Binding type Paperback
Publisher McGraw-Hill Education - Europe
Year published 1993-10-01
Number of pages 205
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable