Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Neil Rackham

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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Neil Rackham

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Summary

Written by the author of "Spin Selling", this work explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships, and redefines how to form locked-in, highly profitable relationships with customers.

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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage by Neil Rackham

The bestselling author of "Spin Selling" explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today; and redefines how to form locked-in, highly profitable relationships with customers.
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
SKU Unavailable
ISBN 13 9780070517820
ISBN 10 0070517827
Title Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
Author Neil Rackham
Condition Unavailable
Binding type Hardback
Publisher McGraw-Hill Education - Europe
Year published 1995-12-31
Number of pages 237
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable