Digital Capital by Don Tapscott

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Digital Capital by Don Tapscott

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Summary

In this work, the authors consider how the Net and digital media open up new ways to create wealth. They explore the new technologies for business strategy and organizational culture and introduce a new model for wealth creation and success.

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Digital Capital by Don Tapscott

New relationships - both business-to-business and business-to-consumer, not possible before the Net - enable firms to co-evolve in online business communities. These communities are the most powerful weath-creation engine in the digital economy. A new form of commercial organization, enabled by digital technology, they are the emerging model for wealth creation and successful commerce. In this book, Don Tapscott explores the phenomenon of e-commerce and e-business and sets out to crack the code of success within these fields. It also shows how to create new Internet-enabled customer value propositions.

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Don Tapscott is author of the international bestsellers The Digital Economy and Growing up Digital. With David Ticoll and Alex Lowy, he also coedited Blueprint to the Digital Economy. Tapscott is Chairman, David Ticoll is CEO, and Alex Lowy is Managing Partner of the Alliance for Converging Technologies, an international research and consulting group that advises corporations and governments worldwide on strategy in the digital economy.
SKU Unavailable
ISBN 13 9781857882094
ISBN 10 1857882091
Title Digital Capital
Author Don Tapscott
Condition Unavailable
Binding Type Hardback
Publisher John Murray Press
Year published 2000-06-01
Number of pages 283
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable