Key Concepts in Business and Management Research Methods

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Key Concepts in Business and Management Research Methods

Part of Key Concepts series

Summary

A detailed yet concise handbook clarifying all the major terms needed for a thorough understanding of key research methodology concepts in business and management. An invaluable guide for students at all levels seeking assistance with projects, research proposals, dissertations and theses; including case studies and suggestions for further reading.

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Key Concepts in Business and Management Research Methods by Peter Stokes

A detailed yet concise handbook clarifying all the major terms needed for a thorough understanding of key research methodology concepts in business and management. An invaluable guide for students at all levels seeking assistance with projects, research proposals, dissertations and theses; including case studies and suggestions for further reading.
'This is a welcomed textStudents do struggle with the terminology and how to apply the various techniques. Hopefully this will help students in the most important area of study.' - Jonathan Groucutt, Oxford Brookes University 'I think the idea for the publication is sound ... students are always looking for a clear and straightforward introduction to Management Research and management research projects and I think the proposal has a good deal of commercial appeal. Many students find the language of research methodology difficult and some find them incomprehensible ... I applaud the desire to tackle the issues raised in the proposal.' - Heather J. Hopfl, Professor of Management, University of Essex
PETER STOKES is a Lecturer at Chester Business School, UK. He is the co-author of the forthcoming Critical Concepts in Management and Organizational Studies (Palgrave Macmillan 2011).
SKU Unavailable
ISBN 13 9780230250338
ISBN 10 0230250335
Title Key Concepts in Business and Management Research Methods
Author Peter Stokes
Series Key Concepts
Condition Unavailable
Binding type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2011-07-19
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable